About
Highly motivated MBA graduate specializing in International Business, equipped with hands-on experience in market research, strategic planning, and cross-border trade dynamics. Proven ability to analyze global market trends and formulate competitive strategies, leveraging data analysis tools like IBM SPSS and Google Analytics. Eager to drive organizational growth and optimize operations within multinational environments, supported by strong project management and multicultural team collaboration skills.
Work
Vadodara, Gujarat, India
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Summary
Analyzed the effectiveness of McDonald's India's digital marketing strategies, evaluating consumer engagement and brand perception across key social media platforms.
Highlights
Conducted a comprehensive analysis of McDonald's digital marketing strategies, identifying key performance indicators and areas for enhancement.
Applied Chi-square analysis to primary research data, quantitatively assessing consumer engagement and brand perception on Instagram and Facebook.
Provided data-driven insights to optimize digital campaigns, aiming to enhance brand visibility and consumer interaction.
Vadodara, Gujarat, India
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Summary
Spearheaded a multidisciplinary project for White Potato Restaurant, developing a comprehensive business expansion strategy for a new multi-cuisine venture.
Highlights
Developed a comprehensive business expansion strategy for a multi-cuisine restaurant, outlining market entry and growth phases.
Conducted in-depth location analysis to identify optimal sites, leveraging demographic and competitive data.
Performed detailed financial forecasting and workforce planning, establishing a robust operational and budgetary framework for launch.
Vadodara, Gujarat, India
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Summary
Led a comprehensive study at Agriland Biotech Ltd., analyzing labor welfare practices and proposing actionable strategies to enhance workforce efficiency.
Highlights
Conducted a comprehensive study on labor welfare practices, identifying critical factors impacting employee productivity and well-being.
Analyzed extensive operational data to pinpoint inefficiencies and opportunities for improvement within the workforce.
Developed and recommended actionable strategies, projected to significantly enhance overall workforce efficiency and productivity.
Languages
English
Hindi
Gujarati
Skills
Market Research & Analysis
International Market Research, Market Analysis, Consumer Engagement, Brand Perception, Primary Research, Chi-square Analysis.
Strategic Planning & Business Development
Business Expansion Strategy, Competitive Strategies, Financial Forecasting, Location Analysis, Workforce Planning.
Data Analysis
IBM SPSS, Google Analytics, Data Interpretation, Quantitative Analysis, Workforce Efficiency Analysis.
International Business Operations
Cross-border Trade Dynamics, Global Market Trends, Export-Import Documentation, Multinational Environments.
Project Management
Project Coordination, Project Delivery, Multidisciplinary Projects.
Leadership & Team Collaboration
Team Collaboration, Leadership, Multicultural Teams, Stakeholder Management.